Step Expands Beyond Banking With AT&T Mobile Plans
Hey Digital Banking Fanatic!
The expansion of digital banking into telecom is gaining traction. What began in Europe with Revolut and N26 has now reached the U.S., as Step becomes the latest neobank to enter the mobile space, with thousands already on the waitlist.
Step Mobile is now live, the service is exclusive to Step customers and operates on AT&T’s network. There are two options: a 5GB plan at $15 and an Ultra Unlimited 5G plan for $35. Step says customers could save up to $600 annually, while also building credit through monthly payments.
More than just a cost-saving tool, Step Mobile adds a new layer to the company’s growing ecosystem. Alongside banking and credit-building features, mobile service becomes another point of connection between young people and financial management.
"We’re equipping the next generation not just to survive adulthood—but to take control and own it, with safe and powerful tools that put them in charge of their financial future, build credit, and provide them the financial flexibility needed in today’s world," said CJ MacDonald, CEO & Founder of Step.
Unrelated, but worth noting: two months ago, U.S. digital bank Openbank partnered with telecom provider Verizon, not to launch mobile plans like Step, but the other way around. The collaboration gave Verizon customers access to a high-yield savings account via Openbank. A different approach, but it highlights a growing pattern: telecom and banking services appear to be moving closer together.
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INSIGHTS
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DIGITAL BANKING NEWS
🇺🇸 Step launches modern mobile plans to empower Gen Z’s independence and financial growth starting at $15 a month. Step Mobile customers will enjoy a premium experience and the fastest speeds available, providing a network equipped for Gen Z data usage on a budget they can afford.
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